“If I were to buy it now, would it be better to buy new tea, or would it be better to buy the tea from the previous year?”


Finally, starting tomorrow, May 8th, we will start handing over the "Takumi Series" for limited fresh tea reservations! Premium Series and tea bags will be given on the 18th!
Please look forward to the customers who have been booked! !

Goto continues to repeat new tea tastings every day! ! The photos above are tastings of fresh tea from Yame, Kagoshima, and Shizuoka.
There is a big difference in the color and the shape of the tea leaves, but each has its own characteristics and each has its own deliciousness!

The sale of the best Shizuoka fresh tea has begun, and thanks to you, I am busy with Mother's Day gifts and gifts for loved ones.
We are very sorry, but in order to alleviate the congestion in the store, we will remove the seats in the store on May 7th and 8th.

Under such circumstances,
A customer asked me, "If I buy now, should I buy new tea? Or should I buy tea from the previous year?"

In conclusion, it depends on the purpose of the customer's taste!

Goto's way of thinking
"The gift is absolutely new tea!!"
"For everyday use, if the tea you like is fresh, then fresh tea!"
"Otherwise, last year's tea is valuable!"
That's the idea.

This is because, in the case of our garden, the tea from last year that we are selling now is a tea that you can only taste now! Once sold out, you won't be able to taste the same tea from last year.

Last year's good quality tea is "aged" and has a strong umami. Therefore, it can be said that last year's tea is a valuable item!

That's why customers sometimes say, "Last year's tea is good."

In the case of our farm, we carefully select the tea leaves that we sell year-round as much as possible during the new tea season, and sell out the inventory produced during that season.

That way we can always sell fresh and carefully selected teas every year.

We believe that this is very important to deliver fresh and delicious tea to our customers.

Now is a rare time when shops have both “new tea” and “last year’s tea” side by side, and it is a rare time when you can taste both teas. So when it's difficult to choose, I think I'll think from the customer's point of view (bitter smile)

In addition, if new tea of ​​the same brand arrives, we may make it easier to buy last year's tea!

I'm very lucky then, and the choice becomes even more difficult (laughs).
In such cases, again,
"The gift is new tea!"
"Let's buy both new tea and last year's tea for home use!!"
This is half joke, half serious! !

This is because you can compare the quality and umami of matured tea, which is clearly different from year to year, with the same producer and the same field.

I would like customers to taste the fun of the rare new tea season!

Now, we will finally start handing over limited fresh tea reservations, and the tasting will continue! !
Let's enjoy the new tea season and enjoy it! !

Check out the [2022 New Tea Collection]! !


Recommended [Kyushu New Tea Drinking Set]

[New Tea & Twisty Set] is also appreciated! !


Thank you very much! !

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Please upload to SNS with the hashtag #Shunhochaen #Shunpou Cafe! !
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